{"ok":true,"nota":{"id":"6cf697d4231291f8","slug":"las-redes-de-viajes-ayudan-al-bienestar-de-la-generacion-z-solo-cuando-6cf697","titulo":"Las redes de viajes ayudan al bienestar de la Generación Z solo cuando generan emociones positivas","resumen":"Un estudio con 210 usuarios de la Generación Z encontró que la comunicación en redes sociales de plataformas de viajes mejora el bienestar cuando fomenta la participación y experiencias emocionales positivas. El trabajo se publicó en International Journal of Electronic Marketing and Retailing.","fuente":"phys","fuenteNombre":"Phys.org","color":"#2b5c8a","autor":"","url":"https://phys.org/news/2026-10-social-media-platforms-boost-gen.html","imagen":"https://scx1.b-cdn.net/csz/news/tmb/2026/traveler.jpg","tema":"tecnologia","subtemas":["redes sociales","generación z","bienestar","turismo digital","marketing"],"entidades":["International Journal of Electronic Marketing and Retailing"],"formato":"dato","entretenimiento":false,"pubTs":"2026-10-27T02:00:02.000Z","indexTs":"2026-10-27T10:12:39.001Z","hash":"f78d1be2b4326c72df75555fd2d7aee2494c3c7a025970636dc04715c6a489d0","tsa":{"time":"Oct 27 10:14:34 2026 GMT","provider":"freetsa.org","sobre":"sello"},"stats":{"views":1,"likes":0,"clicks":0,"dwell":0},"tipo":"normal","registro":"hallazgo","porQueImporta":"Las redes no hacen bien ni mal por sí mismas: el efecto depende de qué emoción despiertan. Para quien usa apps de viajes o sigue a marcas turísticas, esto significa que la publicidad que genera envidia o ansiedad deja a la persona peor de lo que estaba. Lo que mirás antes de elegir un destino también te está eligiendo a vos.","quienFirma":"Revista International Journal of Electronic Marketing and Retailing","confianza":"revisado","consulta":null},"sello":{"hash":"f78d1be2b4326c72df75555fd2d7aee2494c3c7a025970636dc04715c6a489d0","sello":"698c424a25212990b1d49a419e38f5b9dbc658a470d892911e9efab7b5115830","beacon":{"drand":{"cadena":"8990e7a9aaed2ffed73dbd7092123d6f289930540d7651336225dc172e51b2ce","ronda":6588835,"aleatorio":"89ae24cf56a22e2f6807dc60baba9ce4a534a51cef643af59c18f6ecc5baf3b8","tiempo":"2026-10-27T10:14:30.000Z"},"nist":{"cadena":2,"pulso":2001611,"salida":"06632D5D5B7578DB3FB42352471A2F1EF19245DDCC4489AD30FC20DB3D346D4C060C56F5565FD37642504EC8AD1DEEE69F8D721A9A6AC335C89DE79927E53A45","tiempo":"2026-10-27T10:14:00.000Z"},"noAntes":"2026-10-27T10:14:30.000Z"},"verificacion":{"drand":true,"nist":true},"tsa":{"time":"Oct 27 10:14:34 2026 GMT","provider":"freetsa.org","sobre":"sello"},"original":{"titulo":"Social media on travel platforms can boost Gen Z well-being when it encourages positive emotional engagement","descripcion":"Social media communication on online travel platforms may contribute to customer well-being when it encourages participation and positive emotional experiences, according to a study of 210 Generation Z users reported in the International Journal of Electronic Marketing and Retailing.","pubDate":"Mon, 26 Oct 2026 22:00:02 EDT","url":"https://phys.org/news/2026-10-social-media-platforms-boost-gen.html"},"indexado":"2026-10-27T10:12:39.001Z"}}